Windsor Realty: Why Social Media Is Necessary

Posted in General Blog | 01/05/2012

Windsor Reality

As far as Windsor Realty is concerned, when selling or buying a home, it is absolutely necessary to find an agent that is up to date in using today’s top social media.  Studies show that two-thirds of the world’s population use and are actively involved with social media sites.

Did you know:

Facebook has more than 37 billion users between the age groups of 35 and 64 years?

77% of homebuyers use the Internet to search for real estate.

Homebuyers who use the Internet to find a home take approximately two weeks, while traditional buyers take over two months to find their home?  Online buyers know exactly what they want and are able to make decisions quickly because they are well-educated on what properties are available.

Twitter has over 23 million users.

More people get their news from the Internet rather than the newspaper.

Clearly these numbers will only grow, therefore Windsor Realty understand the power of social media and how it can sell your home or find you a home sooner rather than later

When selling your home, the first thing is to make sure as many people see your home as possible.  Therefore, here are just a few things to think about:

Create a Solid Online Presence:

Homebuyers roam the Internet at all hours, day and night.  By creating an online presence for your home, with plenty of photos, video and details, you can easily have anyone looking at your home 24/7.  Once your home is online, your listing can be shared via Facebook, Twitter, LinkedIn and other social media.

Sharing Information:

When your home is online, it can immediately be shared with friends, co-workers and families.  The goal?  They will pass it along to others who are hopefully interested buyers or who may know of someone who is.  Also, if there are any changes, such as an Open House or price reduction, the information is immediately shared.

So, when hiring Windsor Realty, one of your first questions should be, “How will you use Social Media to sell my home?”

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